Explain & discuss the stages of the online buying process from a Essay

Explain & discuss the stages of the online buying process from a consumer & site owner perspective - Essay Example As a result, the first thing a consumer looks for when he or she wants to buy a product through the internet is whether their money will be safe if they use the site. Due to this, the company should ensure that the providing security indicators that will make the consumer confident that his or her money is secure if they use the site. After a customer is contented about the security of the online buying website, they then try to establish that their privacy is protected. Another issue that customers determine during this stage is if the site has measures to ensure that their identity is safe from identity thieves. Hence, the company should ensure that customer information is treated with at most privacy ensuring that it cannot be stolen by either hackers or even the company’s staff. People are always very cautious in order not to become victims of internet scams. After the second stage, customers usually try to find out if the website facilitating online buying is a fraud or it is real deal. Due to this, the company should provide the customers with sufficient information for them to ensure that the company’s site is not a scam. Due to the issues of security, online buyers mostly use the best means of online payment. This is because it is through this that they feel their money will not be lost. This being so, the company should ensure that it accepts all the best methods of payment. It should use all the best because customer opinions on best payment methods often differ from each other. Customers try to make sure that they have all the details of the transaction that they took part. They tend to require sellers address, billings, mode of delivery among others. The company should ensure that its website provide all these details to customers to ensure that customers are satisfied with the site All these five steps will guide the company in creating a good site for online buying. However, it is